A French giant just paid $22.6 BILLION in cash for a software company you've probably never heard of. Not for factories. Not for machines. For lines of code. So why is software the most profitable business on earth — and why do ten thousand software companies still die in silence every single year?

In this video we break down the complete economics of owning a software company in America: the dream, the real bill, the hidden costs, and the brutal truth nobody tells you before you quit your job.

You'll learn why software has 75–90% gross margins while a grocery store fights for 2 cents on the dollar. Why starting a software company is cheap but running one will eat you alive — $150K–$250K per engineer, 12–18 months with zero revenue, $20K/month cloud bills, and a "free" startup that quietly costs a quarter million dollars a year. We'll open the cash register on SaaS subscriptions, recurring revenue, expansion revenue and negative churn — and then show you the leak that kills it all: 5% monthly churn means losing nearly HALF your customers every year.

We also go deep on the two numbers that murder more software companies than bad code ever will — CAC (Customer Acquisition Cost) and LTV:CAC — plus enterprise sales cycles, champions, pilots, and why your clean product turns into a monster. Then the real answer: distribution. Code is a commodity. Audience, brand and a sales machine are not. Finally, we break down exactly why Schneider Electric paid a 42% premium for PTC, what a switching-cost moat really is, the startup Valley of Death, the acqui-hire nobody tweets about, and why the founders who actually get rich are building boring software for dentists, plumbers, restaurants and factories.

By the end, you'll know whether YOUR software company would survive — or become one of the ten thousand.

💡 WHO THIS VIDEO IS FOR
Aspiring founders, indie hackers, SaaS builders, developers thinking about going solo, business students, and anyone curious about how software companies actually make money.

📌 KEY TAKEAWAY
You're not in the software business. You're in the CUSTOMER business wearing a software costume.

🔔 SUBSCRIBE for a new business broken down every week — the dream, the bill, and the brutal truth nobody tells you.

👍 If this opened your eyes, hit LIKE — it helps this video reach the next future founder.
💬 Would you start a software company after watching this? Tell me in the comments.

📺 WATCH NEXT: [Your previous Economics of Owning video link]

Topics covered: economics of owning a software company, how software companies make money, SaaS business model explained, software company profit margins, PTC Schneider Electric acquisition, customer acquisition cost, churn rate SaaS, enterprise sales explained, startup valley of death, why startups fail, software distribution strategy, boring businesses that make millions, B2B SaaS economics, starting a software company in 2026.

#softwarecompany #saas #startupeconomics #entrepreneurship #businessbreakdown

You don't need money, investors, or connections to build real wealth, and I'd know, because I've built businesses worth over $300 million. In this video, I lay out the beginner's playbook for becoming a millionaire business owner from scratch. It starts with a simple shift: stop thinking you need capital, and start learning how to create value other businesses will pay for. If you're an aspiring entrepreneur waiting for the "right time" or the money to begin, this is the video that proves you can start now.

00:00 How to Start a Business With Zero Money
00:14 Step 1: Chase Problems, Not Money
03:11 Step 2: Make Yourself Valuable
06:31 Step 3: Create systems that scale
09:06 Step 4: Collaboration is the shortcut

Get The Nine Figure Mindset Guidebook:
https://10x.cardoneventures.com/order-nfm?utm_source=YouTubeBDsocial&utm_medium=NFMbook
Attend an Elite Edge Event:
https://10x.cardoneventures.com/bd-elite-edge-1762280651335?utm_source=YouTubeBDsocial&utm_medium=bdEE
Check Out The Building Billions Podcast on Spotify:
https://open.spotify.com/show/6OBSKj0D6LmCU9rZ2axhbb?si=wUcR9N89SK-HwuoBThhVDg&nd=1&dlsi=77c544fa7a2c4292
My Website:
https://bdawson.com/

_Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business operations and identify any potential risks._ _The information shared here is not a guarantee of success. Your results may vary._ _Copyright [CardoneVentures.com] (http://cardoneventures.com) 2025_

Join my FREE newsletter, building our next billion-dollar business by documenting the lessons in public: https://www.mynextbillion.com/....?utm_source=youtube_

How I got here:
13 yrs old: Became a semi-pro tennis player. Learned discipline through losing early
17 yrs old: Moved to the United States alone
21 yrs old: First startup exit
22–24 yrs old: Taught tennis to Bill & Melinda Gates, Richard Branson, Sultan of Brunei
24 yrs old: Built leveraged income products so I could earn without trading time for tennis lessons
28 yrs old: Graduated Vanderbilt MBA With Honors
28 yrs old: Joined Goldman Sachs during the Global Financial Crisis only hire from my class after 39 interviews
28 yrs old: Married my wife with less than $10K in savings
31 yrs old: Bought into Teles (borrowed money)Became President & COO of a 1-office brokerage. Scaled it from 1 to 22 offices
37 yrs old: Teles acquired by Douglas Elliman, 10x growth in 5 years ($300M to $3.4B)
38 yrs old: Founded Highland Prime (Private Equity) invested in and scaled dozens of service businesses
38 yrs old: Founded Kingston Lane (real estate tech). Self-funded. No salary. Early AI. COVID forced asset sale
40 yrs old: 2 exits, Mortgage Company (public buyer) + Escrow Company (management buyout)
42 yrs old: Joined Real as President, scaled from 6,800 → 27,000 agents. Grew valuation $200M → $1.2B. Fastest-growing brokerage in the world. Rang Nasdaq closing bell
45 yrs old: Joined Acquisition.com as President and Managing Partner and later CEO

Connect with me:
Instagram: https://www.instagram.com/sharransrivatsaa/
Linkedin: https://www.linkedin.com/in/sharran
TikTok: https://www.tiktok.com/@sharransrivatsaa
X/Twitter: https://x.com/sharran

DISCLOSURE:
Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2025.

Want to turn your small phone accessories hustle into a million-naira business? In this video, I’ll show you step-by-step how to make ₦1,000,000 selling phone accessories, from finding the right products to pricing, marketing, and growing your sales fast in Nigeria. Watch till the end so you don’t miss any secret tips!

#PhoneAccessoriesBusiness
#MakeMoneyInNigeria
#PhoneBusiness
#SmallBusinessNigeria
#HowToStartABusiness
#Entrepreneurship
#BusinessIdeasNigeria
#Luimobiletech
#ProfitableBusiness
#StepByStepGuide
#SideHustleNigeria
#OnlineBusiness
#BusinessOpportunities
#StartFromScratch
#MoneyMakingIdeas
#NigeriaBusiness
#TechBusiness
#lowcapitalbusiness

Branding

You can be profitable on paper and still go bankrupt tomorrow.

That is the number one trap that kills scaling businesses: confusing Profit with Cash Flow. In this session, Vusi breaks down why a farmer can have a massive harvest but no money, while a taxi owner prints cash every single day.

It comes down to understanding the three profiles of your business. If you don't map these out, you are flying blind.
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Your website is costing you money if it still looks like a school project from 2009. Build a clean, modern website in minutes with Odoo today and stop losing sales because your website looks outdated. The good news is that your first app is free for life! Try the Odoo Website Builder here 👉🏽 https://www.odoo.com/r/AiU

#vusithembekwayo #entrepreneurship #businessstrategy #cashflow #vtmasterclass

Once you learn how to scale with Facebook Ads, you'll want to use this funnel structure for best results in this next video: https://youtu.be/X_RFbVh10hY?si=d3AO7ShYxIAl9i9q



The Rush Method: https://www.adsmastery.com/opt/?utm_source=youtube





Connect with me on other platforms //

Instagram: @realchasechappell
TikTok: @chase_chappell
My Business: Adsmastery.com






Disclaimer: The content provided in this YouTube video is for informational purposes only and should not be considered as professional advice. Any recommendations, reviews, or opinions expressed are based on personal experiences and research, and individual results may vary. Viewers are encouraged to conduct their own due diligence and consult with relevant professionals before making any purchasing decisions or implementing strategies discussed in this video. The creator of this content shall not be held liable for any direct, indirect, incidental, or consequential damages arising from the use of information presented herein.

Work With My Agency (The Moonlighters): https://themoonlighters.com/apply/?utm_source=content&utm_medium=youtube&utm_campaign=apply&utm_term=sam+piliero&utm_content=l104

If you are new to this channel, there's a bit you should know about me...

2012 - Sold my first product online, a camping blanket.
2014 - Opened my first shopify store and launched my first facebook ad
2017 - Sold my shopify store
2018 - Recruited by VaynerMedia’s ecommerce team. Team Member #5. Ran ads for Liquid IV, Supergoop and Young Nails.
2019 - Joined BarkBox as Director of Emerging Channels
2020 - Ran ads
2021 - BarkBox grows from 150mil to 2.5B, goes public on NYSE.
2022 - Started The Moonlighters
2023 - Started exclusively hiring top 1% media buyers.
2024 - Fired sales team, my business partner speaks to every client before we work together.
2025 - 150+ clients served.

Free Resources:
Ad Creative Library: https://themoonlighters.com/creative/?utm_source=content&utm_medium=youtube&utm_campaign=creative&utm_term=sam+piliero&utm_content=l104
All My Free Stuff (Ad Creative Library, Etc, etc, etc,): https://themoonlighters.com/free/?utm_source=content&utm_medium=youtube&utm_campaign=resources&utm_term=sam+piliero&utm_content=l104
My 22 Page Written Guide On How To Setup And Optimize Your Ads: https://themoonlighters.com/guide/?utm_source=content&utm_medium=youtube&utm_campaign=guide&utm_term=sam+piliero&utm_content=l104
Case Study: How We 10X'd a Brands' Sales In 40 Days While Increasing Their ROAS By 23%: https://themoonlighters.com/case-study/?utm_source=content&utm_medium=youtube&utm_campaign=case+study&utm_term=sam+piliero&utm_content=l104

Connect on Instagram: https://www.instagram.com/sampiliero/
Join my team: https://themoonlighters.com/careers/?utm_source=content&utm_medium=youtube&utm_campaign=join+team&utm_term=sam+piliero&utm_content=l104

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I'm breaking down the facebook ads strategy that’s working right now. Whether you're just starting out or you're looking to scale, this facebook ads tutorial will show you exactly how to run facebook ads that convert. I’ll walk you through a proven facebook ads strategy and teach you how to setup facebook ads for the best results.

Watch as I build a facebook ads campaign designed specifically for ecommerce facebook ads. If you’re into facebook advertising or looking to learn facebook ads for ecommerce, this is a must-watch. I’m also covering some key fb ads tactics that work for both ecomm facebook ads and service businesses alike.

This video is beginner-friendly and perfect if you're searching for facebook ads for beginners. You’ll also see step-by-step how I create facebook ads, from creative to targeting, so you understand how to use facebook ads in your own business. If you're into facebook marketing or just leveling up your digital marketing, this will give you the edge you need.

Poverty isn’t just a spiritual issue, it has a practical solution. In this eye-opening message, Rethinking Wealth, Pastor Sam Adeyemi challenges old mindsets about work, wealth, and purpose. The world has changed, yet many still chase jobs using outdated templates.

Learn why entrepreneurial thinking is the game-changer you need. Whether it's becoming a vendor, contractor, or innovator, this message will equip you to rise faster and build wealth God’s way.

Ready to rethink what it means to work and prosper? Watch now. Be transformed.

#rethinkingwealth #doingbusiness #pastorsamadeyemi

00:00 Why you should read The Art of War
01:52 Sun Tzu's whole life
04:30 The Structure of the book
05:47 Know yourself and enemy
09:35 The use of Spies
12:32 Avoid the Strength of enemy
17:16 Don't force enemy into a desperate situation

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